1. Use proper lighting set up
The type of lighting you use can hinder or improve your product photography. Remember that most buyers take a good look at an item, where they can easily see everything they want before making a purchase. The right lighting assists you in revealing the vital decision-making product features that website visitors look in a photo.
One lighting arrangement may not work for all products, which means that lighting set up that works for one product may weaken the appearance of another. Generally, there are two types of lighting in product photography: natural lighting and studio lighting. The products that you are photographing, the main purpose of the photos, and the platform that you are using to advertise will assist you in deciding the lighting arrangement to go for.
In most cases, natural lighting works pretty well for photographs that feature edible items, clothing, and people, and these original photos usually work well on social media platforms, like Instagram. But if your product is mainly used indoors like cookware, or features small details like artworks, or is being advertised on Google Shopping or Amazon websites, then artificial photography lighting is usually preferred.